My Topics

Advertising and Marketing

31 January 2019
Advertising and Marketing, Media technology and AI

Four Strategies to Increase Sales of Virtual Goods in Virtual Worlds

28 January 2019
Advertising and Marketing, Health and Wellbeing, Youth communication, Media policy

Do Advergames For Unhealthy Snacks Affect Children’s Eating Behavior?

23 January 2019
Advertising and Marketing, Social media

Social Media Campaigns Most Likely To Be Shared by Brand Lovers

22 January 2019
Advertising and Marketing, Health and Wellbeing, Youth communication

Teens Who See Online Alcohol Marketing Drink More Alcohol

20 July 2018
Advertising and Marketing, Youth communication

This is Advertising! Children’s View on Advertising Disclosures

14 June 2018
Advertising and Marketing, Youth communication

Young Consumers in the US and the Netherlands Are Not the Same

26 April 2018
Advertising and Marketing, Youth communication

Teaching Parents Media Literacy Leads to a Healthier Home for Children

1 February 2018
Advertising and Marketing, Youth communication

Advertising Literacy Training Makes Preschoolers More Skeptical Toward Toy Commercials

26 October 2017
Advertising and Marketing, Social media, Youth communication

Teens Like Personalized Ads on Social Network Sites

15 June 2017
Advertising and Marketing, Youth communication

Stereotypical? Boys Like Own-Gender Ads More Than Girls Do

18 March 2016
Advertising and Marketing, Health and Wellbeing, Youth communication

Impact Of Candy Commercials May Be Temporary

21 January 2016
Advertising and Marketing, Health and Wellbeing, Youth communication

Preschoolers Who Are Aware of Fast Food Toy Premiums Eat Fast Food More Often

22 October 2015
Advertising and Marketing, Social media, Youth communication

How Young Adults Respond to Personalized Ads on Facebook

11 June 2015
Advertising and Marketing, Youth communication

Awareness of Advertising’s Intentions Depends on Understanding of Others' Mind

23 May 2015
Advertising and Marketing, Youth communication

How Children Can Deal With Advertising

3 April 2015
Advertising and Marketing, Youth communication

The Faster the Advergame, the Lower its Impact

4 March 2015
Advertising and Marketing, Youth communication

Older Kids Who Understand TV Ads Are Less Susceptible

26 February 2015
Advertising and Marketing, Youth communication

Children’s Disliking of Advergames Indicates their Resistance

16 January 2015
Advertising and Marketing, Youth communication

Critical Children Are More Resistant To Advertising

19 December 2014
Advertising and Marketing, Health and Wellbeing, Youth communication

Kids Who Know Food Brands Better, Weigh More

27 November 2014
Advertising and Marketing, Youth communication

“That’s Advertising!”: Teens' Ability to See Through Different Forms of Advertising

2 October 2014
Advertising and Marketing, Youth communication

Young Kids Have Trouble Recognizing Web Ads

28 August 2014
Advertising and Marketing, Youth communication

Brand Clutter Reduces Success of Brand Placement