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2,5,12
Quality, not Quantity of Friends Determines Teen’s Attractiveness on Social Media
3,5,8,9,12
Why Teens Do or Don’t Drink Alcohol
1,5,9,12
Alcohol Brand Placement in Movies Perceived as Supporting Drinking Behaviors
1,2,4,10,12
Increasing Consumers’ Brand Community Involvement: Give Them an Active Role in Creating Content
3,6,12
How to Make an Effective Antidrug Commercial Targeted at Teens
2,9,12
Nine Reasons Why Some Teens Are Not Active on Social Network Sites
1,8,12
Kids’ Grasp of Advertising Tactics Equals Adults by Age Ten
5,8,10,11,12
Vocab Videos Look Exciting—but Don’t Actually Work
3,5,10,12
Teens Calling Mom And Dad… Recipe For Harmony?
1,4,12
Making Sense of Teenagers… or At Least Their Shopping
3,4,5,7,12
Does Showing Calories on Fast Food Menus Actually Do Anything?
3,4,5,7,12
”Pester Power”: Kids Asking for Unhealthy Food, and How Parents Deal With It
1,3,6,7,12
Silly Advertiser: Carrots Are for Rabbits!
1,3,6,12
Ads for Healthy Food Can Change Kids’ Unhealthy Food Choices
8,10,12
Slow And Steady Wins The Race: Preschoolers Get The Most Out Of TV Shows That Teach Slowly and in Story Form
Advertising & marketing
Increasing Consumers’ Brand Community Involvement: Give Them an Active Role in Creating Content
06 April 2012
The Secret to Advergame Success
14 May 2012
Cartoon Characters Make Products Taste Better
09 May 2012
Interactive media & gaming
Vocab Videos Look Exciting—but Don’t Actually Work
29 February 2012
The Secret to Advergame Success
14 May 2012
Viral Social Media Campaigns Most Effective When Forwarded By Close Friends
06 May 2012
Consumer behavior
Making Sense of Teenagers… or At Least Their Shopping
01 February 2012
Cartoon Characters Make Products Taste Better
09 May 2012
Cultural Values of American and Korean Youth Reflected in Brand Placement Attitudes
12 April 2012
Social marketing
How to Make an Effective Antidrug Commercial Targeted at Teens
04 April 2012
Ethical Objections Against Programs Aimed at Preventing Overweight and Obesity
23 April 2012
Silly Advertiser: Carrots Are for Rabbits!
30 November 2011
Education
Kids’ Grasp of Advertising Tactics Equals Adults by Age Ten
15 March 2012
Why Teens Do or Don’t Drink Alcohol
19 April 2012
Vocab Videos Look Exciting—but Don’t Actually Work
29 February 2012
Technology
Same Old Story, New Technology: Videoconferencing and Reading As A Family
16 December 2011
Increasing Consumers’ Brand Community Involvement: Give Them an Active Role in Creating Content
06 April 2012
Vocab Videos Look Exciting—but Don’t Actually Work
29 February 2012
Social media
Quality, not Quantity of Friends Determines Teen’s Attractiveness on Social Media
01 May 2012
Viral Social Media Campaigns Most Effective When Forwarded By Close Friends
06 May 2012
Increasing Consumers’ Brand Community Involvement: Give Them an Active Role in Creating Content
06 April 2012
Health & happiness
American Industry Lags Behind in Tackling Childhood Obesity
09 April 2012
The Secret to Advergame Success
14 May 2012
Cartoon Characters Make Products Taste Better
09 May 2012
Parents & peers
Teens Calling Mom And Dad… Recipe For Harmony?
24 February 2012
Quality, not Quantity of Friends Determines Teen’s Attractiveness on Social Media
01 May 2012
Why Teens Do or Don’t Drink Alcohol
19 April 2012
Social policy
Fun Characters Abound in Ads for Kids—But Don’t Live up To Industry’s Own Guidelines
19 March 2012
Ethical Objections Against Programs Aimed at Preventing Overweight and Obesity
23 April 2012
American Industry Lags Behind in Tackling Childhood Obesity
09 April 2012
Youth communication
Politics in the Digital Age: Young People’s Political Engagement Mirrors Online Media Use
15 December 2011
Why Teens Do or Don’t Drink Alcohol
19 April 2012
Alcohol Brand Placement in Movies Perceived as Supporting Drinking Behaviors
16 April 2012
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The Secret to Advergame Success
14 May 2012
Cartoon Characters Make Products Taste Better
09 May 2012
Viral Social Media Campaigns Most Effective When Forwarded By Close Friends
06 May 2012
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